Get an Early Warning System for SEO Problems

Automate Your SEO QA

Automate Your SEO QA


Detect SEO Problems Before Your Rankings & Revenue Tank

Actionable Data

Analyze groups of pages with designated URLs. Get more consistent baselines and clearer results.
Reduce your need to investigate anomalies resulting from typical crawls encountering things like parameters and A/B testing. You don’t have to figure out if your blocked URLs are supposed to be blocked, URLs are supposed to canonical, or pages should be noindexed.

Save Time

Schedule SEO QA to run after your release and we’ll send you the results. No more time consuming manual reviews of pages to see if there’s a problem with your release. Automate this and spend your time on more important projects.

Protect Revenue

Since we’ll QA after your release, we help you catch problems before they get reindexed, saving you traffic and revenue.

Always Protected

Have a lot to get done? Have fires to put out? Ever go on vacation? Automate your SEO QA.
It’s easy to skip checking noindex and canonical tags or whether a redirect is actually a 301 after a release. Leave the QA to us – we’ll do it every week and send you a report you can quickly analyze and spot any problems. Spend your time on growth, not on QA.


Prevent accidents from causing drops in organic traffic and revenue.


Setup groups with expected behavior so you don’t have to investigate all the noindexes in a crawl


Spend your time on growth and strategy, not QA – make the robots do the tedious work.

SEO QA Screenshot2

What we check

Our focus is on checking for elements that will make or break your SEO, not duplicate meta descriptions and missing alt text. Here is what we check for each group:

Indexation Killers

We check for 5 different elements that, when improperly configured, can have drastic impacts on your indexation and can flat line your rankings and organic revenue:

  • # of pages with x-robots noindex
  • # of pages with meta robots noindex
  • # of pages blocked by robots.txt
  • # of pages with a different canonical tag
  • # of pages with meta robots nofollow

On-page content

The amount of content on your page can have a huge impact on your organic performance. With our weekly scan we’ll send you the average number of words per page for each group so you’ll know immediately if your content disappears.

On-page linking

Good internal linking is critical for successful SEO. If your internal linking modules are removed or if your internally links get nofollowed, your rankings can plummet. We’ll check your on-page linking each week and send you a report for each group that looks at the:

  • Average # of internal links per page
  • Average # of nofollowed internal links per page
  • Average # of external links per page
  • Average # of nofollowed external links per page

Analytics / Tag Manager Tracking

Sometimes tracking codes vanish making it look like traffic dropped. We’ll scan your source code to make sure your analytics tracking or tag manager code is present.

HTTP Header Response Codes

It’s easy to miss when a 301 is changed to a 302, but the impact is easy to see in your rankings. We’ll check your groups to identify the frequency of the following response codes:

  • # of pages with 200 response code
  • # of pages with 301 response code
  • # of pages with 302 response code
  • # of pages with 307 response code
  • # of pages with 404 response code
  • # of pages with 5xx response code

Hreflang Markup

Hreflang tags are vital for Google understanding the relationships between your international and localized sites. Every week, we will look at  the average # of hreflang tags per page for each group so you can easily spot if they disappear.

Three steps to setting up your automated SEO QA

Every week we’ll scan your site to look for critical mistakes that would create significant performance issues if they went unnoticed. After each scan you’ll get a report emailed to you with the results of your SEO QA analysis. 

There are three easy steps to automating your SEO QA:


Once you sign up, you’ll setup your account; starting with creating a site for each of your sites. If you have large subdomains or directories, such as international sites, we suggest creating a separate site for these site sections.


Then you’ll create groups to represent the different parts of your site that are important to your organic performance and you want to monitor.


For each of these groups you would enter in the URLs you want SEO QA to crawl. We recommend a sample of anywhere from 50 – 250 URLs depending on the size of your site.


Category pages


Product detail pages


Manufacturer pages


Product line pages


Sale pages


Important landing pages

Common Groups


Features pages


Customer support pages


Content pages


User profile pages


Linkbait pages


Search result pages


Store / location pages


Noindexed pages


Canonicaled pages


Pages blocked by robots.txt


301'd pages


404'd pages


https pages

Frequently Asked Questions

Can you crawl sites that use JavaScript frameworks like Aungular or React?

Yes, we can crawl JavaScript sites such as those developed with Angular, React, Node, etc. If you use prerendering to create an html snapshot, you should choose of of the HTML crawling plans – otherwise you won’t know if your snapshot is failing. You can sign up for a JavaScript enabled plan here.

How come you only analyze a sample of URLs and not my whole site?

The short answer is that leveraging a sample is faster than a crawl and gives you more actionable information. The longer answer is: 1. Catastrophic problems are typically the result of things breaking either at the systemic or template level. These failures can be identified faster by only looking at a sample of URLs allowing you to act before a full crawl of your site would even be completed. 2. Large sites are really complex and contain a lot of parameters that are needed for things like internal revenue tracking. While you can use the canonical tag and set up Google Search Console to ignore these, crawl tools will crawl the parameters. This will cause a lot of false positives that you have to manually review to see if there is actually a problem. We only crawl the URLs you select so that the analysis is not thrown off by these issues. There are also a lot of pages that aren’t that important for SEO, such as pagination, that end up getting crawled in a full site crawl. This just takes more time and resources while creating more noise in your reports. 3. By creating groups rather than crawling the whole site, it is easier to identify templates and components that are broken rather than looking at a group of raw URLs

How come you only look for big problems?

SEO QA’s purpose is fundamentally different than a crawl tool; both are valid and important but are suited for different situations. SEO QA is intended for SEO’s who have a lot on their plate and need a weekly scan to help find and put out big fires whereas we see the need for a full crawl as less frequent. We want to check your pulse, not give you a physical. 1. SEO’s working on big sites have a lot on their plate. Quite frankly, from our experience, there isn’t time to worry about missing alt text, duplicate meta descriptions, and long URLs when there are a dozen bigger fires to put out. 2. A weekly report that contains too many details (even if they are important) will eventually get ignored. We want to reduce information overload and create a sustainable practice that gives you the pulse of your sites. 3. Other tools that will help you find and fix every problem on your site. SEO QA isn’t intended to replace these but rather supplement them by creating a more digestible and more frequent high level health check.

What if I want more groups/sites or want daily scans?

We can set you up with an affordable custom plan that meets your needs. Email us at

Do you offer discounts for non-profits?

Yes, we offer discounts to 501(c)(3) organizations. For more information email us and let us know what your groups needs are.

What is your refund policy?

We offer no-questions-asked refunds to all customers for the first 30 days of your purchase. If you are not satisfied with our product, then simply send us an email and we will refund your purchase right away. Our goal is to create a great product that creates significant value for our customers by saving them time and helping them find big problems faster. If you do not feel like SEO QA is beneficial for you and your team, send us an email at within the first 30 days and we’ll refund you.

Why don't you have a free trial?

We believe that free trials don’t properly motivate people to dig in and use products since they are not invested in the product. That said, we don’t want to force you to stick around if you don’t see value from our product. For this reason we will give you a full refund within the first 30 days if you are unhappy for any reason.

Have a question? Ask away.